Typography Wall Art Design for Sabbagh Group

The challenge: Sabbagh Group wanted a statement piece for their reception and meeting spaces that communicates brand values visually — something that feels intentional and premium rather than generic motivational wall art, and that reinforces corporate identity at large format.

The approach: The composition uses typographic architecture as its primary design language — tight grid structure, refined kerning and leading calibrated for large-format legibility, and purposeful negative space that gives the letterforms room to breathe at both close-up and across-room viewing distances. Brand colours are applied as measured accents rather than dominant fills, keeping the piece corporate-appropriate while adding visual energy.

Technical execution: Large-format print demands vector precision throughout — outlined fonts, CMYK and spot-colour variants, and print-ready PDFs with bleed and crop marks ensure the artwork reproduces without quality loss at any output size. Scale range covers A2 poster prints through to wall-sized panels, with matte and gloss finish mockups included for pre-production approval.

What was delivered: Vector-based artwork file with outlined fonts, CMYK and spot-colour variants, print-ready PDF with bleed at multiple output sizes, and finish mockups (matte and gloss) for client preview and sign-off.

The outcome: A corporate wall art piece that functions as a brand statement in client-facing spaces — professionally produced to large-format print standards and deployable across Sabbagh Group's UAE office locations.

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